Our Focus Is #TeamGuest
Our programs prioritize guest satisfaction resulting in personalized engagement with customers from the C-suite to the front line.
Our destination, company, and role-specific training provides knowledge and tools that help with:
- Understanding the specific issues and mindsets of historically underrepresented and excluded people
- Comfortable and confident engagement with people of
all identities
- Delivery of personalized, anticipatory service to everyone
Our consumer travel-focused background is a unique advantage in understanding how diversity issues play out in real-world scenarios and building practical, meaningful competency among staff. By helping employees understand diverse guests, they become more inclined to engage rather than retreat from interaction with them.
Ready to Elevate Your Game?
Explore our comprehensive range of services tailored for every touchpoint of your customer journey.
Education & Training
From C-suite to front line, our Seven Secrets and Everyone Welcome training programs are available in live, online, white label, and asynchronous versions.
Strategy & Marketing
We identify market potential and develop customized marketing plans for the highly profitable LGBTQ+ segment.
Appearances
Our team shares its messages of inclusion on conference stages and panels all over the world. Book us for an appearance.
LGBTQ+ Marketing
With LGBTQ+ travel-related spending reaching US$296 billion in 2023, and expected to exceed $634 billion by 2033, there’s great value in target marketing to segments of the community. And there’s even more value in leveraging LGBTQ+ marketing and communications to reach allies, millennial and GenZ travelers.
Many of our clients have strategic goals that go beyond increasing visitation and spend by LGBTQ+ travelers. We help create communications programs that share a broader message about diversity and inclusion to position destinations and brands as modern, progressive, and welcoming.
We develop content marketing that leverages LGBTQ+ voices to elevate and align discussion around new and lesser-known products, services, and attributes. We deliver LGBTQ+ consumers through your own platforms, influencer programs, and campaigns in social and traditional media.
