Education & Training
Reimagining Hospitality Training
We empower hospitality brands to deliver more empathetic, helpful and authentic guest experiences through our groundbreaking hospitality training.
Seven Secrets
The Seven Secrets of Inclusive Hospitality are foundational principles for delivering personalized, authentic service to guests of all identity factors, traits and conditions.
No one can learn everything about their unique guests, but everyone can learn the Seven Secrets that empower hospitality professionals to engage more respectfully and helpfully with everyone. Based on research with people of all 17 of the identity factors that impact decisions about and the experience of hospitality, Seven Secrets operationalizes empathy, driving service excellence and client engagement with universal concepts and real-life examples.
Everyone Welcome
The LGBTQ+ is widely recognized as one of the most lucrative market segments, and Everyone Welcome is the comprehensive course helping destinations and brands engage strategically and appropriately with these clients. Accessible and actionable, Everyone Welcome is the most utilized LGBTQ+ hospitality training in the world.
From CEO-level strategy to front-line training, this curriculum will unlock the power of the LGBTQ+ market in your business, and empower your team to comfortably and confidently deliver more personalized, authentic service to everyone. Click to enroll in our online course, or contact us for information about live versions of Everyone Welcome.
Travel Proud
More than 100,000 properties are part of Travel Proud, the Booking.com program we co-create and operate. Live-moderated webinars are available weekly in 11 different languages, free of charge to any Booking.com partner property.