To uplift and support marginalized communities often underrepresented in the craft beer community, New Belgium Brewing and HospitableMe are partnering to develop the Poured for All Initiative – a first-of-its-kind, completely seamless inclusivity training designed specifically for bars and restaurants.
The Poured for All training will be accessible free of charge to all businesses seeking to become more welcoming to all people – including bars and restaurants that pour New Belgium and Bell’s Brewery beers, as well as those that don’t.
The training combines simple but critical lessons with personal stories to enable any bar or restaurant staff member to better understand experiences of their underrepresented patrons and to help foster a truly welcoming and inclusive experience for people of all backgrounds and identities. Establishments that train their entire staff will receive a digital certificate of completion and the option of ordering a custom window slick to help promote their commitment to inclusivity.
Bar & Restaurant Managers and Owners:
If you’d like to be the first to access the training when it becomes available in early fall 2022, please register your interest below. We’ll contact you the minute the training becomes available on our virtual portal so you can train your staff immediately.